Cineplex's new monthly subscription service launches today

Aug 11 2021, 9:24 pm

Cineplex just launched a new monthly subscription service for Canadian cinephiles.

Called CineClub, the program was announced in the inaugural issue of Star Cineplex — the re-branded version of Cineplex Magazine.

Launching today — August 11 — CineClub members will get a free movie every month.

Members can purchase additional tickets, for a guest or themselves, at the “member-priced” cost of $9.99. Oh, and 20% off concessions.

The fine print on the restrictions states that surcharges will apply to premium performances, such as 3D, 4DX, UltraAVX®, IMAX®, DBOX, VIP and ScreenX showings.

The service will run subscribers $9.99 per month — less than the price of one adult movie ticket. To join the club, you must be at least 14 years of age and a member of the Scene rewards program.

The COVID-19 pandemic forced Cineplex theatres across Canada to close their doors for much of the last 17 months.

As virus cases dwindled and lockdowns lifted, Cineplex reopened its theatres in British Columbia and Alberta in June. Ontario cinemas began welcoming movie-goers in July.

Zoe DemarcoZoe Demarco

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