BC Place is participating in #BellLetsTalk tonight

Jan 31 2018, 8:56 pm

It’s Bell Let’s Talk Day, and BC Place is helping to spread the word.

In partnership with the Vancouver Whitecaps, the 54,500-seat stadium will light up blue in support of mental health tonight.

The Whitecaps, of course, have strong ties to Bell given that the company’s logo is featured prominently on their jersey.

The hashtag #BellLetsTalk dominates Twitter throughout Canada on an annual basis, as Bell donates five cents to mental health initiatives for every use of it.

Bell will also donate five cents on January 31 for these actions:

  • Every text sent by their customers
  • Every mobile or long distance call made by their customers
  • Every time the Bell Let’s Talk Day video is watched on Twitter, Instagram, Facebook, or Snapchat
  • Every time the Bell Let’s Talk Facebook frame is used
  • Every time the Bell Let’s Talk filter is used on Snapchat

Since it began in 2010, Bell Let’s Talk has donated $86,504,429.05 to mental health programs.

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