City unveils new 50-ft long bright pink Toronto waterfront sign (PHOTOS)
Toronto just revealed what will quickly become the hottest photo opp in the city this winter: a massive pink Toronto sign made out of driftwood along the waterfront.
The sign is over 7-feet high and over 50-feet long and was created by driftwood artists Shore Land Arts and was created to launch The Waterfront BIA’s winter arts program.
Geoff Fitzgerald
“The Waterfront is such a cool area, it’s lovely down there and I really hope that through the sign and Ice Breakers, more people will discover this beautiful neighbourhood for themselves. We like the idea of making something out of nothing – using what is basically just firewood for most people. There’s such a connection made through art because it brings people together from different backgrounds and neighbourhoods for a good experience,” said Julie Ryan, Co-Founder, Shore Land Arts.
The sign launched today and will be on display in front of the HTO Park urban beach until spring 2018.
Geoff Fitzgerald
Geoff Fitzgerald
Geoff Fitzgerald
Geoff Fitzgerald
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