Toronto-area restaurant rethinks cartel-inspired burger after social media backlash

Apr 14 2018, 8:41 pm

Broken-glass-decorated doughnuts? Soft-serve so offensive that religious groups are up in arms. Toronto-area restaurants are earning a reputation for pushing the limits of what constitutes good taste.

But cartel-inspired burgers – the latest offering from Kookoos Kitchen – might have gone too far.

Crazy creations are what this Woodbridge burger joint is best known for but the newest off-menu item named “El chopo – The King Of Ice” might have hit the wrong nerve with Instagram users.

Kookoos originally advertised the burger featuring two 8 oz Angus patties loaded onto chocolate chip brioche buns and dressed with sautéed onions, portobello mushrooms, and “Cock Sauce,” with garnishes including a mountain of unidentified white powder – actually, sugar – and razor blades.

Within just 36-hours of posting the featured menu item, and following community complaints, the restaurant has removed the original images of the burger. Owner Robert Vinelli shares with Daily Hive by phone that the restaurant “received complaints and name calling bashing by other social media users,” which ultimately compelled him to rename the burger “Sugar Daddy’s.”

While the name and photo propping might be a little tamer now, don’t be fooled, this sweet, salty, and meaty creation is still a force to be reckoned with.

Kookoos Kitchen

Address: 5100 Rutherford Road, Woodbridge
Phone: 905-893-9153

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