Big moves are being made in the Alberta craft beer game.
Wild Rose Brewery, a staple in Calgary’s brewery scene since 1996, announced on Friday that it is being acquired by Sleeman Breweries.
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The sale was approved by stakeholders on Thursday and is expected to be finalized by May 31, according to a release from Wild Rose Brewery.
“We know that this partnership will bring a wealth of opportunities for us to succeed together as we move forward with the support of Sleeman’s resources and industry insights,” said Bill McKenzie, CEO at Wild Rose Brewery, in the release.
“We feel there is a strong connection between the way we’ve crafted our culture and the way Sleeman does business, and we are excited about our new joint vision for taking the growth of the Wild Rose brand to the next level.”
Since 1996, the brewery has transitioned from a garage to its current 40,000-sq-ft brewing facility in Calgary. Wild Rose’s expansion is expected to be accelerated following the acquisition.
“We recognize that Alberta is a province with high growth potential and see a number of synergies between Wild Rose and Sleeman that make this partnership extremely exciting for both organizations,” said Jesse Hanazawa, President and CEO of Sleeman Breweries, in the release.
“Not only do our businesses share a passion for craft beer, but we also share the drive to achieve industry excellence while maintaining a winning organizational culture. We look forward to working closely with the Wild Rose team to ensure both they and Sleeman are able to reap the many benefits of this strategic partnership.”