We now know just how many Canadians tuned in to watch the Toronto Raptors clinch the country’s first-ever NBA Championship.
And those television numbers for Game 6 crushed historic viewing records.
A record 7.7 million Canadians tuned in last night to watch the Raps defeat the Warriors on TSN, CTV and RDS, making it the most-watched NBA game in Canadian history, according to data from Numeris.
It also makes it the biggest English-language television broadcast in three years.
It’s safe to say that the Raptors battle to the championship captivated people across the country. TSN says nearly 16 million Canadians – 44% of the population – watched some part of the title-clinching victory.
Audiences peaked at nearly 10 million viewers (9.99 million) at 11:47 pm ET in the game’s final minute.
No big surprise, but fan interest in the game was highest in Toronto and Hamilton, where 82% of all people watching television in the cities were tuned in.
That’s the highest audience ever in that market, excluding the Olympics, according to TSN.