Two Vancouver-based businesses have been named among the world’s most sustainable companies, including lululemon.
The honour comes as part of a list compiled by Time Magazine, in partnership with Statista.
Some may find lululemon’s selection controversial, given that the company was accused of greenwashing last year.
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Time ranked the 500 most sustainable companies in the world “based on their public commitment to and progress toward sustainability targets” for 2025.
“Many companies that ranked high on the list provide mostly digital services, like banking, consulting, communications, and research, or they supply renewable energy to others,” Time Magazine says.
That checks out for one of the Vancouver-based companies on the list, Telus.
While many know Telus as a Canadian telecommunications corporation, the “future is friendly” brand is based in downtown Vancouver. Telus ranked among the top 100 companies, coming in at number 83.
Like most major corporations, Telus has a whole section of its website dedicated to its sustainability goals. It has also posted its 2024 sustainability report.
Telus
lululemon followed Telus in the ranking, coming in at 177.
lululemon also has an entire section on its website dedicated to its sustainability goals, including working toward a carbon-neutral future, “starting with cutting our own emissions. We created science-based targets approved by the Science Based Targets initiative.”
Some may question the lululemon selection, as the company has been accused of greenwashing in the past.
Last year, in a statement, Stand.earth said that it submitted its complaint regarding the “false and misleading” way the Vancouver-founded business presents itself in ad campaigns as an apparel company committed to the environment and sustainability.
Before that, around Christmas 2022, a highly publicized demonstration took place outside lululemon’s flagship location in downtown Vancouver, in which Santa Claus handed out coal to pedestrians in front of the trendy fashion brand’s store. The demonstration was in response to the company’s failure to meet some emissions targets.
The company also announced some major layoffs just over a week ago, announcing that it was cutting 150 corporate jobs as part of “organizational restructuring.”
France’s Schneider Electric was named the most sustainable company, and in Canada, Stantec, based in Edmonton, was recognized as the top Canadian company.