One of the oldest clothing retailers in the United States has made its first expansion into Canada.
Woolrich has opened its first brick-and-mortar presence north of the border in the Nordstrom wing of Yorkdale Shopping Centre in Toronto.
The retailer is known for its high-end outdoor clothing lines for both men and women, with the down arctic parka being one of its most popular collections.
A spokesperson for the company told Daily Hive the 2,800-sq-ft Toronto store features a spacious interior that closely follows the brand’s global store concept, which was designed by Japanese architecture firm Wonderwall under the creative direction of Masamichi Katayama.
The store design mixes both heritage and contemporary concepts, with floor-to-ceiling decor characterized by a “harmonious blend of items” that reflect the brand’s 187-year history.
There is an ample application of wood in the store’s interior design, but the most iconic design feature is perhaps the store’s facade, as it is entirely covered with the company’s iconic red-and-black plaid pattern.
At least two additional Canadian stores are planned before the end of the decade, with a Vancouver store set to open in 2018 and Montreal in 2019.
Founded in 1830, Woolrich was originally conceived as a manufacturing fabric for the wives of hunters, loggers, and trappers. In the 1860s, it also provided clothing supplies for the American Civil War.
The company currently has 22 retailer stores and six outlet stores in 45 countries.