You can beat the winter blues at this colourful pop-up in Toronto

The weather outside might be cold and frightful, but a new, pop-up experience in Toronto will leave you feeling delightful.

As Torontonians deal with the seemingly never-ending winter weather, Hudson’s Bay has opened a new experimental space that will surely put a smile on your face.

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Titled The 7, the pop-up features eight unique, picture-perfect rooms on the seventh floor of the Queen Street store.

The concept is to help Torontonians beat the winter blues with fun out-of-the-box and Instagrammable rooms full of colour, art and 3D visuals.

Image courtesy of Hudson’s Bay

Visitors can check out the exhibit free of charge and can explore the various rooms, including the Insta-worthy dinosaur and rainbow-themed rooms.

creative_event_solutions/Instagram

lo.lima/Instagram

If you’re a sucker for Instagram-worthy spaces you need to pay this colour pop-up a visit before it closes this winter.

The 7 at Hudson’s Bay

When: Open now until the end of winter
Time: Monday to Friday, 10 am to 9:30 pm; Saturday, 9:30 am to 9:30 pm; Sunday, 10 am to 7 pm
Where: Seventh floor Hudson’s Bay, 176 Yonge Street
Price: Free to the public