Alberta shoe company chosen for auspicious honour

Feb 23 2018, 8:05 am

A shoe company out of Alberta will be recognized in Canadian federal politics for the second year in a row.

Poppy Barley, an Alberta-based shoe company owned and founded by sisters Justine and Kendall Barber, will be supplying the footwear for Finance Minister Bill Moreau as he tables the 2018 federal budget next week.

According to a release from Poppy Barley, the minister choosing the shoe company for budget day two years is unprecedented, yet fitting.

As a female-founded business, Poppy Barley aligns well with the Liberal government’s objective of improving gender equality and the economic success of women, an objective further elaborated on by Morneau.

“Our economy needs more women in positions of responsibility and leadership,” Morneau said in the release. 

“We need to eliminate the gender gap, and make sure everyone is given a real and fair chance to succeed. It is not only the right thing to do for Canada, but it is also the smart thing to do to keep our economy growing and remain competitive well into the future.”

The minister will be wearing black Jasper Derby shoes from Poppy Barley when he announces the federal budget on Tuesday, February 27.

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