
As the Calgary Stampede gets underway, Canadians have been turning to Google to plan for the Greatest Outdoor Show on Earth.
New data provided by Google Trends shows breakout spikes in searches tied to the Calgary Stampede, from parade routes and weather forecasts to chuckwagon tickets and western fashion.
According to Google, a “breakout” search indicates an increase in search interest of 5,000 per cent or more. It looks at search trends from the past month.

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Here are some of the top things Canadians have been searching for ahead of the 2026 Calgary Stampede:
Canada breakout searches
- “Free Stampede days”
- “Calgary Stampede weather”
- “Calgary Stampede chuckwagon tickets”
- “Calgary Stampede breakfasts”
- “Calgary Stampede parade route 2026”
Calgary Stampede fashion breakout searches
- “Stampede outfits men,” “Stampede outfits women,” and “Cute stampede outfits”
- “Cowboy boots,” and “Where to buy cowboy boots near me”
- Lammle’s Western Wear (up 4,000 per cent)
- Sendra boots (up 4,900 per cent)
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Top trending Calgary Stampede bars
- Ranchman’s
- Cowboys
- Wildhorse Saloon
Last-minute Stampede breakout searches
- “Stampede boot company”
- “Ankle western boots”
- “How should my cowboy boots fit?”
The Calgary Stampede can be quite the event. If you’re looking to check out any concerts, we went ahead and rounded up all of the concerts you can see at the 2026 Calgary Stampede, and if you’re looking to save a few bucks, there are quite a few things you can do on the grounds with just your admission ticket.