Vancouver Fashion Week apologizes for 20-inch waist casting call requirement

Feb 6 2019, 3:14 am

Vancouver Fashion Week (VFW) is apologizing for a casting call asking female models with 20 to 22-inch waistlines to audition for a show.

Last week, VFW shared a model casting on its Instagram page making a request for “petite models.”

Size requirements in the post specified that models should have a waist size between 20 to 22 inches and hips between 30 to 32 inches.

Vancouver Fashion Week

The now deleted model casting on VFW’s Instagram page / (VFW/ Instagram)

A quick Google search of a 20-inch waist comes up with alarming images showing women with extremely cinched-in midsections.

Many of the images are photoshopped or show women who have used corsets to achieve these minuscule measurements.

Vancouver Fashion Week

Google Search showing 20-inch waists/ Google Image screenshot

The post was met with backlash as many criticized VFW for what it believed were unhealthy weight standards.

VFW removed the post but continued to receive comments on other Instagram photos regarding the weight requirements.

vancouver fashion week

Comments on VFW’s Instagram posts/ (vancouverfashionweek/ Instagram)

vancouver fashion week

Comments on VFW’s Instagram posts/ (vancouverfashionweek/ Instagram)

VFW apologises

On Sunday, VFW posted a response to comments on Instagram and issued an official apology on its website.

“Vancouver Fashion Week is dedicated to diversity and inclusivity which is why we present a huge variety of emerging designers collections from around the world with different sized models from petite to plus sized to wear their distinct clothes,” read the post on Instagram.

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VFW said the “unusually small size specification” on their recent model casting advertisement was “recently brought to [their] attention.”

“We would like to apologize for this. We strive to promote body positivity,” said VFW.


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On its website, VFW provided a more detailed response — saying the post was a mistake.

“At Vancouver Fashion Week, we do model sizing guidelines for all of our designers who participate in Fashion Week. The social media post in question was a mistake, which is why it was taken down.”

“We want to make it absolutely clear that we support and champion models no matter their size, gender, ethnicity or background. We believe every body type is a cause for celebration and we welcome designers who encourage body positivity and who redefine what ‘beauty’ and ‘style’ mean in today’s society,” said VFW.

“We apologize for the offence caused as we truly strive to deliver a fashion week that is inclusive for all.”

Models speak out

Despite the apology, VFW continued to face backlash on social media.

Vancouver-based model and actress Lexi Redman commented on VFW’s apology post, saying it didn’t go far enough to cover the damage done at VFW — and the controversy around it.

Speaking to Daily Hive, Redman said that she “overwhelmingly has never in [her] seven years of modelling has seen a requirement that low.”

“A 23-inch is the lowest I’ve ever heard of in international modelling,” she said, adding that she has walked shows in Europe and Asia.

Redman points out that that the height requirements do not qualify as petite.

Petite is not 5’5 to 5’8,” she said. “If they had maybe advertised [those measurements] for 5’0 models I could maybe have gotten on board. But even then … I have never seen those measurements on a human body in real life so I can’t even imagine how incredibly small they would have to be.”

Sophia Dishaw, who has worked as an international model since 2009, also took to Instagram to express concern with the VFW apology.

“Even at my very lowest weight — which was extremely unhealthy and would have been considered minimum model sizing — my measurements were much larger than what [VFW] posted,” she told Daily Hive.

Apology not enough

For Redman, VFW’s apology “beat around the bush” when it came to addressing the issue at hand.

“The apology was deflective and was made up of this kind of blanket statement that had these buzzwords they thought might get attention, but ultimately there is no sense of them being body positive.”

She says that VFW should encourage models with “in-between” sizes to audition because “a lot of designers want their models to look like real people.”

“There should be more plus size, there should be more people of colour and they should be encouraging that instead of the standard, and below the standard requirements that they put out.”

Daily Hive reached out to Vancouver Fashion Week for comment but did not hear back before publication. 

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