Sportsnet launches new 7-day streaming service option in Canada

If you love sports, but hate commitment, you just got another option to keep up with your favourite teams.

Sportsnet announced the launch of a new seven-day streaming pass this week, allowing for fans to tune into the network’s many stations without much commitment. It’s another move to capture an audience that is fleeing traditional television in increasing numbers.

🚨 @Sportsnet Introduces New 7-Day Pass for SN NOW+ 🚨

Perfect for fans looking to sample the streaming service or get a quick fix of marquee events like the #StanleyCup and #NBAPlayoffs

Details: https://t.co/PpZAP68K3g pic.twitter.com/k2uidCzLwS

— Sportsnet PR (@SportsnetPR) May 23, 2019

The seven-day pass costs $9.99, and comes just in time for the Stanley Cup Final and NBA Finals – not to mention Saturday’s pivotal Raptors Eastern Conference Finals game.

Sportsnet’s current list of properties is impressive, and includes all national NHL games, the Toronto Raptors, the Toronto Blue Jays, as well as in-market games for the Toronto Maple Leafs, Edmonton Oilers, Calgary Flames, and Vancouver Canucks.

Sportsnet’s first streaming platform, SN Now, launched in April 2016, was Canada’s first mainstream live sports streaming platform.

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A monthly subscription to SN Now costs $19.99, while SN Now+ is $27.99 a month. The key difference between the two plans is that SN Now+ includes access to additional NHL games by lifting regional blackout restrictions for every NHL game that is exclusive to Sportsnet in Canada.

“SN Now+ offers even more games, more choice and more exclusive content, and lifts regional blackout restrictions for every NHL game that is exclusive to Sportsnet, offering more than 500 blackout-free games,” Sportsnet explained in a media release.

The online sports streaming marketplace is a crowded one in Canada, with Sportsnet, TSN, and DAZN competing for eyeballs. TSN introduced a $5 streaming day pass for their service, while DAZN ($20 a month) continues to expand their list of properties.