New giant video screen installed at corner of Broadway and Kingsway

Nov 26 2019, 1:58 pm

A new electronic video screen is now perched on the Kingsway frontage of the recently completed The Independent building at the intersection of Broadway and Kingsway in Vancouver’s Mount Pleasant neighbourhood.

But unlike the common usage for such screens, the Mount Pleasant Community Art Screen will be dedicated solely towards the display of public art and archival photos of the neighbourhood. No advertising will find its way onto the screen.

Rize Alliance Properties funded the installation of the screen, measuring 13 ft in height and 22 ft in length on the second storey facade, as part of its community amenity contribution for its new mixed-use building.

Content for the screen is curated and managed by the Grunt Gallery, which also has supplementary funding from Creative BC for interactive features such as an external camera, streaming audio, and SMS capabilities.

Mount Pleasant Community Art Screen Grunt Gallery

Mount Pleasant Community Art Screen at The Independent. (Kenneth Chan / Daily Hive)

Other content that will be displayed include video, time-based media, animation, performance, GIFS, super 8 film, and storytelling.

There is an ongoing process for artists to submit their work for display consideration. The submission should include:

  1. Maximum one-page proposal, describing what you wish to show and how it relates to “PLACE.”
  2. Supporting documentation: Video submissions should be sent as a link to a host site (YouTube, Vimeo).
  3. Photography and media arts submissions: 10-12 images. Image files should be no more than 1,200 pixels wide.
  4. CV and a short biography.
  5. Artist Statement (optional).

Submissions should be submitted by email at [email protected].

The Independent Mount Pleasant

The Independent At Main with the downtown Vancouver skyline as a backdrop. (Acton Ostry Architects)

The Independent hosts a 30,000-sq-ft Nesters Market grocery store within the second level of the building’s podium. Eight other smaller retail units are located on the ground level, including tenants such as Starbucks, Freshii, and Poke Bar. There are also about 16,100-sq-ft of office space on the second level.

Above the two floors of retail and office space are 258 homes, including a number of units that face a 20,000-sq-ft private, south-facing courtyard and park space perched on top of the complex’s podium.

The Independent At Main

The Independent At Main. (Acton Ostry Architects)

video screen

The Independent At Main. (Acton Ostry Architects)

The 21-storey tower, the tallest building in Mount Pleasant, is topped off by a “tree-topped crown” that “symbolizes” the height of Vancouver’s first-growth forest.

Colourful murals and stained glass overhangs flank the building in the alleyway.

There are 399 vehicle parking stalls over four underground levels, with 120 stalls set aside for the building’s retail, restaurant, and office spaces.

The Independent was developed by Rize Alliance Properties and designed by Acton Ostry Architects.

Colourful artwork in the laneway of The Independent At Main. (Kenneth Chan / Daily Hive)