Cineplex wants you to take some time for yourself

Dec 20 2017, 3:11 am

During the holidays, when you’re rushing store to store, making plan after plan, and trying to fit in as much holiday cheer as possible, it can be easy to forget to take time for you. Cineplex wants to change that.

Lily & the Snowman, produced by Cineplex Entertainment, is at the forefront of the See the Big Picture Campaign. When it can feel like so much is on the line, and when a busy, hectic schedule is almost seen as a badge of honour, it’s as important as ever to make time for entertainment and enjoyment.

The animation follows the story of a young girl named Lily. When her snowman comes to life, he shows her magical shadow plays on the back fence, coming out night after night, year after year to entertain her. As she grows older, they grow apart, and it seems like she’s forgotten to make time for what she loves.

Check out the See the Big Picture campaign out online at #SeeTheBigPicture, on Twitter at @CineplexMovies, follow them on Facebook, and on Instagram.

Lily & the Snowman

Lily & the Snowman features Genesis’ “Follow You Follow Me” performed by Canadian singer Adaline. Watch the Making Of video: Every winter, a magical snowman puts on a show for a little girl. But over time, life pulls them apart. Will she remember to take the time for what she loved?


DH Vancouver StaffDH Vancouver Staff

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