Despite it being January, Herschel Supply Co is already thinking a few months ahead with its latest project. The Vancouver-grown company has announced its newest collaboration, the second round of products with soft drink giant Coca-Cola.
The collection includes some of Hershel’s most popular silhouettes such as the X-Large backpack, the Nova Mid-Volume backpack, the Nineteen hip pack, and made exclusively for the collaboration, a Bucket Beach Bag.
The bags take on a retro aesthetic, utilizing a 1980s-inspired red and white checkerboard print with black trim.
Each piece of the collection has a specific design detail that’s unique to the collaboration as well. For example, the Classic X-Large includes dual water bottle pockets and the Nova Mid-Volume has exposed zippers and a front storage pocket.
The bags in the collection also take on a unique composition in that they’re made from recycled fabric and feature a lightly insulated liner, meaning that they’ll definitely keep those drinks ice-cold.
Each bag is topped off with a screen-printed Coca-Cola slogan, a woven tab, and Herschel’s iconic white label.
Herschel’s newest product, the Bucket Beach Bag, is unique to the collection as well. The plus-sized bag has 10 insulated exterior pockets and an insulated interior.
The Herschel Supply x Coca-Cola Collection will be made available on February 4, 2020, at Herschel stores, select retailers, and online.