Developer behind 46-storey Surrey tower talks building into the sky

Mar 17 2021, 3:54 pm

Metro Vancouver’s real estate market continues to see an upward trend carried over from the last quarter of 2020. In February, home sales were 43% higher than the 10-year sales average for the month.

As demand increases, prospective buyers are exploring their options for homes that have been carefully designed to enhance the lifestyle and work-life of residents and their overall community experience.

The Grand on King George is a case in point. A development by Allure Ventures Inc., it features an iconic tower, reaching 46-stories into the sky — perched on a glass-encased podium. As the one of the tallest residential buildings in Surrey, it’s set to become the city’s next architectural landmark.

“Building towers requires discipline. Building towers on time and as specified requires exceptional focus,” Mohamed Mansour, VP of Sales at Allure Ventures Inc., tells Daily Hive. “The owner principals at Allure are well known for their focused approach to developing multi-family concrete buildings and their unique management and construction methodologies.”

Located in the heart of Surrey City Centre’s new educational and medical hub, just a four-minute walk to the SkyTrain and at the gateway of a robust transportation corridor, residents at The Grand on King George will be a part of a growing community.

Designing and building the 46-storey residential tower filled with one-bedroom plus den and two-bedroom city homes — a centre point of the vibrant area — involved a lot of strategic planning and assembling the right team.

“Naturally, designing high-rise towers takes more effort and expertise as you reach higher to the sky. The requirements for mixed-use building also adds complexity,” Mansour explains. “The IBI architectural team has demonstrated diligence and an ability to work closely with design professionals to get the details right. It comes down to understanding the minutia of every aspect of construction.”

A high degree of coordination between trades is needed to build high-rise towers, says Mansour. He adds, “A strong and respected relationship with the trades is mandatory, but also, everyone must buy into the concept that there is no compromise on schedule or quality.”

Since every city has unique building requirements, he says it’s important to develop a close working relationship with the City to “ensure the dream [project] can be converted to reality.”

The family, Mansour says, has its construction roots in Surrey and is strongly tied to the community. “The Grand on King George represents the family bringing their considerable experience to bear in developing what will be one of Surrey’s most recognizable buildings as they embark on a series of community residential tower initiatives in Central Surrey.”

For this particular project, they wanted to bring the class of development that can be seen in other parts of the Lower Mainland to Surrey, explains Mansour. “They want to build stand-out quality buildings that they would be proud to say they built with their own hands.”

He continues, “The Grand on King George is meant to represent an uncompromised living experience whether someone is in their own condominium or enjoying the significant amenities the building has to offer.”

With over 23,000 sq ft of amenities on the sixth floor, residents will have access to an outdoor space that enhances livability. This includes everything from an expansive outdoor patio with breathtaking views to walking areas, an outdoor kitchen, gardens, and dedicated spaces for adults, children, and pets.

Indoors, a generous exercise room, yoga and wellness studio, connected workstations and boardroom, virtual reality room, games room, TV and video game room, and event room provide a huge number of options to homeowners.

Surrounded by centres for education, recreation, dining, shopping, and parks with ample green space, The Grand on King George has been designed for modern urban living — striking the balance many are seeking right now.

This starts in the bright and welcoming lobby, where a 24-hour concierge service offers security and convenience. On the upper levels of the tower, future residents can choose from nine well-appointed, spacious floor plans with units featuring large balconies that offer dramatic views in all directions.

Every kitchen at The Grand on King George comes equipped with modern, full-size appliances, including a gas cooktop, allowing residents to settle in quickly and start preparing their own home-cooked meals. Homes also include Level 5 finish on the walls, custom millwork doors and closets, Grohe plumbing fixtures, air conditioning, and automation packages.

“Living at The Grand on King George will be an uncompromised experience. Owners are buying into much more than just their condominium’s square footage,” says Mansour, adding that they’re “investing in a community.”

To learn more about this growing community and register for a home at The Grand on King George, visit

Daily Hive

Branded Content

This content was created by Hive Labs in partnership with a sponsor.
Daily Hive Branded ContentDaily Hive Branded Content

+ Real Estate
+ Architecture & Design
+ Sponsored
+ Vancouver Homes
+ Urbanized