You'll have to pay for streaming to see some Stanley Cup playoff games going forward
NHL fans will have to get used to streaming NHL games.
Prime Video officially inked a 12-year sublicensing deal with Rogers on Tuesday to continue streaming NHL games in Canada. The new deal will run through the 2037-38 NHL season and will see a total of at least 26 Wednesday-night regular-season national games streamed on Prime Video.
The streaming giant will dip their toes into the Stanley Cup Playoffs as well, with Prime Video also gaining the rights to stream two first-round series and one second-round series starting next season.
“Over the past two years, Prime Video has been a valuable addition to the NHL’s media lineup in Canada, joining Rogers in bringing marquee NHL games to Canadian fans,” said NHL commissioner Gary Bettman in a release.
“We’re excited that Prime Video and Rogers are deepening their relationship through this long-term agreement, reflecting our shared commitment to serving English and French-language hockey fans across Canada with premium NHL content for years to come.”
The long-term partnership comes as Rogers is set to embark on a 12-year deal for the exclusive Canadian NHL broadcast rights that will begin this season. It is believed that deal was worth roughly $11 billion when it was signed last year.
Prime Video has been dabbling in the Canadian NHL scene for a couple of seasons now, but had never had the rights to broadcast playoff games before. The streaming giant first appeared on the scene back during the 2024-25 season, when it agreed to a two-year sublicensing deal with Rogers to air select Monday night NHL games.
Under this new deal, Prime Video announced it will discontinue its Monday Night Hockey brand and move forward with a Wednesday night program instead. Details on the broadcast’s talent will be revealed at a later date.
“Our partnership with Prime Video builds on the strong foundation we have established together and reinforces NHL hockey as the most valuable sports content in Canada,” said Tony Staffieri, the president and CEO of Rogers, in a release.
āAs Canada’s home of hockey, Rogers is committed to connecting more fans to more NHL hockey and delivering more national games with fewer blackouts on Sportsnet, Canada’s #1 sports media brand.”
The streaming service confirmed that NHL games will come at no extra cost outside of a basic membership to the platform. As of now, a Prime Video subscription costs either $9.99 per month or $99 annually. New users will be offered a 30-day free trial.
This is just the latest change in the ever-evolving Canadian NHL broadcast landscape. Just last month, it was announced that CBC would no longer be broadcasting NHL games, putting one of the sport’s most iconic brands, Hockey Night in Canada, in a sort of limbo situation.
It also comes after Rogers raised the price of its Sportsnet+ streaming service from $29.99 per month to $34.99 per month.
It remains to be seen which NHL games will appear on Prime Video this upcoming season. A full broadcast schedule is expected to be revealed sometime before the season officially kicks off in September.