All the Ontario city slogans you never knew existed

Oct 18 2017, 3:09 am

Coming up with a catchy slogan is everything these days. Especially when it comes to differentiating yourself as a small city or town.

And in recent years, you’ve most likely seen the results of this. Comical billboards, expensive ad campaigns, catchy bumper stickers with one-of-a-kind slogans have become all the rage. All with the hopes of driving awareness for these lesser known towns – whether that’s to attract potential residents or to generate more tourist visits.

If only it were that easy.

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Because despite the time and effort that goes into creating these slogans, most end up being lackluster at best, and often miss the sex-appeal that certain city slogans are known for. We’re thinking of Las Vegas’s “What Happens in Vegas Stays in Vegas” slogan for example.

(Toronto’s, after all, is simply Diversity: Our Strength.)

And while some most cities end up the awkward catchphrases that don’t really work, some have managed to do all right. Staying true to our beautiful province, here are 13 Ontario cities with the best, hilarious, and downright questionable slogans (in no particular order).

Muskoka: “Once Discovered Never Forgotten”

North Bay: “Gateway of the North”

A post shared by carl meyer (@ottawacarl) on

Oshawa: ‘Prepare to be Amazed’

Oshawa Slogan

Oak Ridge Properties

Thunder Bay: “Superior By Nature”

Thunder Bay Slogan

Lowest Rates Thunder Bay

Mississauga: “Leading Today for Tomorrow”

A post shared by Sreek Red (@sreekred) on

Brampton ‘The Flower City’: “Quality Excellence Pride”

City of Brampton Slogan

Natalie Braun

Windsor: “The Place to Be” & “Automotive Capital of Canada”

Ottawa: “Shaping Our Future Together”

Ottawa City slogan


Kingston: “Where History and Innovation Thrive”

Kingston City Slogan

Kingston Region

Guelph: “Making a Difference”

City of Guelph slogan

City of Guelph

Hamilton: “A City of Many Communities”


Dwight Taylor & Ben Leonard

Owen Sound: “Where You Want to Live”

Owen Sound Slogan

City of Owen Sound

Aurora: You’re In Good Company

Aurora slogan


Have we missed any major Ontario city slogans? Let us know in the comments and we’ll be sure to add.

DH Toronto StaffDH Toronto Staff

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