The milkman is about to make a comeback in Toronto

Jan 25 2019, 5:16 am

Remember when we suggested that this could be the year of zero-waste for Toronto?

Well, the stars are aligning and soon we’ll all be saving the world, one zero-waste ice cream pint at a time.

Loop, founded by TerraCycle, was just unveiled at the World Economic Forum. And with this announcement comes a renewed sense of hope about the human drive to preserve the planet.

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Loop’s concept is essentially a milkman model. In the same way that glass bottles of milk used to be delivered to your doorstep, common household products will be available for delivery in containers that won’t end up in a landfill.

Because the containers aren’t for keeps.

Shampoo, ice cream, laundry detergent, skincare and so much more will be delivered in sleek, reusable packaging that users can leave on the doorstep to be retrieved, for free, after use.

via Loop Media Room

The packaging will be picked up by Loop, cleaned, and re-used for deliveries in the future. So, consumers get their hands on the products they need, and won’t need to worry about proper disposal techniques.

And there are some huge brands that have partnered with the service. Haagen-Dazs, Tide, Clorox, Cascade, Dove, The Body Shop, Nature’s Path and Hellmann’s are just a handful of the companies participating.

Loop / Instagram

Loop is set to launch in France and the northeastern US this spring, but Toronto won’t be far behind. According to Lauren Taylor, Global Vice President of Creative and Communications, the plan is to expand to Canada in 2020.

“We should be able to announce a Canadian retail partner this year,” Taylor told Daily Hive.

And the plan is for the service to pilot in Toronto, she said.

So just have just a little patience, and you’ll be able to get your planet-friendly ice cream, laundry detergent, and kombucha delivered right to your door soon enough.

via Loop Media Room

Until then, eyes are on Unboxed Market, soon to open at College and Dovercourt, for all the city’s zero-waste goods.

Watch this (small-carbon-footprint-of-a) space.

Kayla GladyszKayla Gladysz

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