It’s easy to feel baffled at how dreamy everything appears when you’re scrolling through Instagram. Lavish vacation shots, drool-worthy food, and the cutest animals you’ve ever seen living the ultimate Instagram lifestyle.
So, how often have you looked at your favourite Instagram influencer’s account and wished that there was a way you could ask them about their posts directly? What agency do they book their vacations through? How long did it take them to build their following? How can you literally become them immediately?
Up until now, you’ve only had the option of liking their posts and leaving comments (most of which probably go unanswered). We get it, that IG life keeps them busy. But now there’s a way that you can connect with them on a deeper, more personal (but also anonymous) level – through the app Lipsi.
The new platform allows you to send messages and feedback to your favourite Instagram personalities without them ever knowing it’s you! We’re serious, so you can forget about feeling kind of creepy when you’re asking questions/commenting.
It’s a win-win situation when you think about it: You find out the answers to where they buy their clothes or tell them which posts of theirs you love the most, and they receive the constructive criticism needed to help make better content. It’s a game-changer bridging a gap between the influencer and the follower. And since anonymity generally sparks peoples’ curiosity, they’re likely to be more honest.
Businesses will also be able to use the app to get real (anonymous) feedback from staff in-house and for customers. This means you’ll have a chance to voice how you really feel about a product. If you think a brand of chips would kill it in a new flavour, let the creators know!
So, what do influencers and businesses have to do in order to receive this anonymous feedback? Simply post their unique Lipsi link in their Instagram bio. That’s it!
Lipsi can also be used in schools for sexual education classes where kids will be able to ask the most pressing questions that they may otherwise be too embarrassed to ask in front of a group. The answers to these questions could help protect their well-being in the future.