Giant goal light installed in downtown Montreal for Canadiens playoff run

Montreal is now home to a gigantic 20-foot goal light.

Installed by Budweiser as a result of the Montreal Canadiens winning the all-Canadian North Division, the red light now sits in front of La Cage at Complexe Desjardins. The light, which also has a goal-horn-sound component, will turn on after every goal scored by the Canadiens for the rest of their playoff run.

🚨 Big Red has landed. #KingOfTheNorth pic.twitter.com/M2kZtVcr4b

— Budweiser Canada (@BudweiserCanada) June 12, 2021

Ready to light Montreal up 🚨 #KingOfTheNorth pic.twitter.com/rTIef7Nuw0

— Budweiser Canada (@BudweiserCanada) June 12, 2021

The Canadiens best their playoff series against the Vegas Golden Knights tonight at 9 pm ET/6 pm PT.

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