Have you ever wanted to bite into a Boston Cream while watching a Mexican sunset?
Good news – soon you’ll be able to, because Tim Hortons is about to say “hola” to Latin America.
The Canadian coffee and donut chain’s parent company, Restaurant Brands International Inc, is officially expanding the brand into Latin America, and the first market is Mexico. Restaurant Brands International is one of the world’s largest quick service restaurant companies, and it is also the parent company for Burger King.
The company announced the finalization of a master franchise joint venture with investors in Mexico on January 27, meaning Mexicans are well on their way to getting a taste of Canada.
“Mexico has a thriving coffee market so we are very optimistic about the opportunity to grow the brand across the country,” said Restaurant Brand’s CEO Daniel Schwartz in a release.
While no timelines were giving in the release, Mauricio Barrera Garza, the CEO of the joint venture company, said he will “look forward to opening our restaurants soon.”
The agreement is similar to the Tim’s expansion deals made in The Phillipines and the UK, which includes locations in England, Scotland, and Wales.
With a solid base of restaurants in Canada, the United States, and the Middle East – it seems eventually we’ll be able to enjoy a Tim’s coffee anywhere we travel.