Johnny Gaudreau is now the proud owner of Johnny Hockey, as far as the director of the United States Patent and Trademark Office is concerned.
— Rick Westhead (@rwesthead) December 12, 2016
TSN’s Rick Westhead reported in January that Gaudreau trademarked the name with patent and trademark offices in Canada and the United States.
“We were concerned that people were going to abuse the Johnny Hockey name, coming out with Johnny Hockey shirts and stuff and we wanted to make sure that did not occur,” Lewis Gross, Gaudreau’s agent, told TSN at the time. “We felt that Johnny was going to be a special player and if he takes off the way we felt he could, he has the potential to have endorsement opportunities that could be very valuable.”
The Flames superstar was given the nickname ‘Johnny Hockey’ back in his days at Boston College, where he won the Hobey Baker Award in 2014. They began selling Johnny Hockey t-shirts in Boston.
Gaudreau hasn’t begun selling t-shirts yet, but they’d certainly be a hot item in Calgary. The 23-year-old is having another impressive season with 19 points (7-12-19) in 21 games.