What do you get when you take three of the most powerful micro brands in Canada? You get a 100 per cent genuine suede and leather satin lined strapback baseball cap with an engineered hidden pocket to hide valuables simply because “Everybody has something to hide.”
Vancity Original Brand, Hopewell Works Ltd. & International Design Collective do the first three way collaboration in Canadian history. “We wanted to take design, street and functionality and offer it directly to the consumer.” – Mr. Dickstein, IDC.
We had to do something that was out of the realm of traditional collaborations. “We wanted to make it interactive and prove that our hats were truly limited edition. Not some BS marketing ploy to create some false sense of urgency.” – Martini, Vancity Original.
We will be hosting a release party at the Hopewell Works workshop in East Vancouver. There will only be 100 hats for sale at the time of the event on Thursday, June 5. Everyone who purchases a hat the night of the event will be entered to win one of three collaborative skateboard decks.
“Come down to my workshop on June 12 from 8 to 11 p.m. while we burn some limited edition hats with my laser machine, drink some beer and chill the f— out.” – Jarami, Hopewell Works Ltd.