Vancouver brand brings ‘Insta-worthy’ outfits to downtown pop-up this weekend

Jun 27 2019, 3:14 pm

If you’re hoping to add summer pieces to your wardrobe over the Canada Day long weekend, there’s a pop-up event happening downtown that you might want to visit.

From Thursday, June 27 to Sunday, June 30, Vancouver-based online fashion brand Reigning Queen will be having a pop-up event at 879 East Hastings Street. The women’s fashion retailer launched in October of last year and has become known for their ‘Insta-worthy’ collections, inspired by style coming out of LA and Sydney.

This weekend will be the brand’s first pop-up in the city, where they’ll be offering shoppers access to their new summer collection before it drops on the online store. Earlier this year, they hosted a pop-up at Willowbrook Shopping Centre in Langley.

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

Reigning Queen’s entire catalogue will be available at the pop-up, featuring casual loungewear, athleisure, summer staples, and festival-inspired pieces, among others.

See also

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

The brand’s operations director, Brandon Leung, says they ensure that all items are kept at a modest price tag, and that they’re “striving to make every woman look and feel good, without breaking the bank.”

Online prices range from $28 for a crop top, to $42 for a set with a top and pants or skirt, and $45 for dresses.

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

Leung explains that Reigning Queen hopes to “change the Canadian fashion scene” by providing styles inspired by the sophisticated designs seen in fashion hubs, LA and Sydney.

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

Check out the brand on Instagram to see more of their current collection.

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

 

View this post on Instagram

 

A post shared by REIGNING QUEEN (@shopreigningqueen) on

Reigning Queen Vancouver Pop-up

When: June 27 to 30

Time: 

  • June 27: 11 am to 7:30 pm
  • June 28: 11 am to 7:30 pm
  • June 29: 11 am to 7:30 pm
  • June 30: 11 am to 5 pm

Where: 879 East Hastings Street

Price: Free entry