Support anti-bullying with Pink Shirt Day on February 24

Dec 19 2017, 8:10 pm

Pink Shirt Day is just around the corner, and you can show your support by wearing pink to stand against bullying.

It all started in 2007, when two Nova Scotia students decided to take action after witnessing a younger student being bullied for wearing a pink shirt to school. The students bought 50 pink t-shirts and encouraged schoolmates to wear them to send a powerful message of solidarity to the bully.

The CKNW Orphans’ Fund was inspired by the story and to date have raised more than $1.2 million for anti-bullying programs in British Columbia with the sales of Pink Shirt Day T-Shirts.

On February 24, the CKNW Orphans’ Fund are encouraging all British Columbians to celebrate kindness and wear pink in support of anti-bullying programs across the province.

This February, spread some kindness and show your support for Pink Shirt Day. Here are four easy ways you can get involved and take a stand against bullying:

  • Purchase your “Kindness is One Size Fits All” official Pink Shirt Day T-Shirt at London Drugs or buy online and wear on February 24.
  • Make a donation or start a “giving group” to help support anti-bullying programs.
  • Follow CKNW Orphans’ Fund Pink Shirt Day on Facebook, Twitter (@pinkshirtday) or Instagram (@PinkShirtDay) and share and tag your posts with #pinkshirtday.
  • Make the internet a positive place and #PinkItForward. On February 24, post a photo of someone special on Facebook, Instagram or Twitter: a friend, teammate, colleague, family member, classmate or even someone you’ve just met. Add a caption describing why that person is awesome, and instruct them to #PinkItForward. Each time spreads the kindness by using #PinkItForward, Coast Capital Savings will donate $1 to Pink Shirt Day.

100% of net proceeds raised from Pink Shirt Day go to anti-bullying programs that support children’s healthy self-esteem, empathy, compassion and kindness.

On February 24, send a message that kindness matters. We’re all unique, and we all have the capacity to put kindness out into the world.

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