Lululemon spray-on yoga pants 'sold out' - cost $1,200 a can
Lululemon has shown that it has a sense of humour. The locally based yoga clothing giant played along with Jimmy Kimmel’s Thursday night joke that the company’s latest line is spray-on yoga pants.
Jimmy Kimmel’s joke…
The joke on Jimmy Kimmel Live, complete with a 1-minute parody advertisement, was in response to news that many American schools had banned females from wearing Lululemon yoga pants because they were too form fitting.
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Lululemon’s response
The company responded almost immediately by ‘launching’ the line on their website. Each can costs $1,200, is rated four out of five stars according to 653 ‘reviews’, and is sold out online. There are even sizing options with the spray-on yoga pants.
Why does it cost $1,200? In each can there is apparently enough spray for 1,200 pairs of “next-to-naked” acrylic yoga pants.
Here’s the full product description:
Why we made this
Goodbye pants, hello comfort. Designed for lightweight flexibility and versatility, our newest innovation, Spray-On Yoga Pants, will take us to and through our practice without the fuss. The breathable, seamless construction provides next-level comfort whether we’re headed straight to class or the cafe.
Fabric + features
- Our easy-spray, acrylic-adhesive formula is engineered to stay all day
- Fits like a second skin
- The seamless construction keeps you comfortable
- You’ve got options – the adjustable rise and length means the fit is in your hands
- 1200 pairs of pants per can
- Imported
Fit + function
- Designed for: yoga, to-and-from
- Fabric(s): Acrylic
- Fit: next-to-naked
- Rise: Adjustable
- Inseam: Adjustable
- Leg opening: Adjustable
- Hemmable: made to measure
When they spray, they stay on. It’s happening. Introducing Spray-On Yoga Pants: http://t.co/i1Yx1UAXgp pic.twitter.com/IZoZcCUEM4
— lululemon athletica (@lululemon) March 29, 2014
Images: Lululemon