The Government of Alberta has launched a campaign to gain support for the Trans Mountain pipeline expansion project in Ottawa and BC.
Energy Minister Sonya Savage announced the start of the campaign in Ottawa yesterday and today in Vancouver.
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“On June 18, Canada needs the Prime Minister and federal cabinet to say ‘yes’ to TMX,” stated Savage, in the release.
The “Yes to TMX” campaign will be active in the Ottawa and BC market through at least June 18, when the federal government is expected to deliver its decision regarding the future of the Trans Mountain pipeline expansion project.
According to Savage, the Vancouver campaign is meant to tell British Columbians how they, and all Canadians, could benefit from the project.
Today, I announced the Vancouver portion of our #YEStoTMX campaign. Gas prices in the Lower Mainland are the highest in North America and it’s time Premier Horgan listened to the majority of British Columbians and supported this pipeline! #ableg #cdnpoli pic.twitter.com/ToYBXA6KxJ
— Sonya Savage (@sonyasavage) May 30, 2019
The campaign will be active via digital display ads and posters at restaurants, bars and the Ottawa airport, while the campaign in BC will be active via digital display ads in Abbotsford, Chilliwack, Surrey and Vancouver, plus print, radio and social media.