Taco Bell‘s slogan once upon a time was “run for the border,” which gets a bit lost in translation for Canadians. Now the California-based fast food chain has come up with a new menu item exclusive to Canada called the Cheetos Crunchwrap Slider.
Since we have all long been clamouring for a pseudo-Mexican fast food item to be based on Cheetos® Cheddar Jalapeño cheese snacks, this could be the answer to the prayers of those Vancouverites who heed the siren call of Taco Bell and make a run for the city’s borders–since all of our regional Taco Bell locations are out in the ‘burbs.
For those in seek of a new way to tempt (or torture?) your tastebuds, the Cheetos Crunchwrap Slider is the result of what Taco Bell Canada’s HQ says was three months of taste-testing. They explain the options:
Beefy Cheddar combines Taco Bell’s signature seasoned ground beef, warm nacho cheese sauce and shredded cheddar cheese, Spicy Chicken brings the heat with shredded chicken drizzled with cool, creamy spicy ranch sauce and Supreme is packed with classic supreme filling including seasoned ground beef, warm nacho cheese sauce, sour cream and tomatoes.
For the record, the use of the term “slider” is a bit baffling, since, technically, a slider is a miniature burger or variation thereof. Feel free to come up with your own explanation and/or joke on the notion of Taco Bell food engaged in “sliding” activities.
We can’t even make this stuff up:
“Taco Bell Crunchwraps have been a best-selling menu item since they were first introduced in nearly 10 years ago,” says Veronica Castillo, Head of Marketing and R&D, Taco Bell Canada. “This year, we’ve shaken things up to create a smaller-sized Crunchwrap with a new flavour profile that combines the much-loved Crunchwrap with another all-time fan favourite snack, Jalapeño Cheetos. The two have come together to create a truly iconic taste experience – just for our Canadian fans.”
Hungry? The Cheetos Crunchwrap Slider is available at all Canadian Taco Bell locations, including those in Metro Vancouver (i.e. Surrey, Langley, Coquitlam). Go get ’em. They’ll cost you $2.99 a pop.