Canada Goose is dedicating its manufacturing resources to help the fight against COVID-19.
According to the Toronto-based clothing brand, it will begin production of medical scrubs and patient gowns as part of its Canada Goose Response Program.
They said that scrubs and patient gowns, which are in short supply across the country, will be distributed to hospitals next week.
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The medical gear will be produced at its manufacturing facilities in Toronto and Winnipeg, and say that they can also extend production across more facilities as needed.
The company said that 50 employees per facility will work to manufacture the gear and have an initial goal of producing 10,000 units.
“Across Canada, there are people risking their lives every day on the frontlines of COVID-19 in healthcare facilities, and they need help. Now is the time to put our manufacturing resources and capabilities to work for the greater good,” Dani Reiss, president and CEO of Canada Goose, said.
“Our employees are ready, willing, and able to help, and that’s what we’re doing. It’s the Canadian thing to do.”
Canada Goose said it is working closely with federal, provincial and local health authorities and “will follow the recommended protocols to ensure a safe work environment for employees, including: implementing social distancing protocols, limiting the number of employees located within specific spaces, and increasing sanitation measures within facilities to ensure the health and safety of team members.”
Production of PPEs (Personal Protective Equipment) will start on the week of March 30.
The company also announced that it established an Employee Support Fund for those impacted by store and manufacturing closures, and Reiss said he would forego his salary for at least three months for the fund.