Sorel opens its first pop-up shop in downtown Toronto

Aug 24 2018, 6:01 pm

Iconic footwear brand Sorel has opened its first ever pop-up shop in downtown Toronto.

The brand, founded in Canada, has taken up a retail space next to the TIFF Bell Lightbox on 365 King Street West, and will be open from August 24 to mid-January 2019.

The store will offer its fans an intimate shopping experience and personalized service from in-store footwear experts.

“The opening of a dedicated retail space in Canada is an exciting moment for Sorel. This gives us a strong platform to celebrate our Brand and allow consumers to see our full selection of year-round, function-first fashion footwear,” said David Brulé, General Manager, Sorel Canada.

The store opening comes in conjunction with the company’s announcement that they’re the official footwear for the 2018 Toronto International Film Festival.

In opening this store, the footwear company hopes it will be able to showcase “an elevated assortment of function-first fashion footwear.”

The Sorel Store is officially open as of Friday, August 24, 2018, showcasing wedges, booties, block heels and more (CNW Group)

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