Piggie rolls out bigger and better features for Toronto creators and businesses

Just nine months after its launch, a Toronto company is riding a wave of near-overnight success, and it’s only continuing to gain momentum. Piggie, an online platform that connects small business owners with local influencers and creators, has seen thousands join and a surge of collaborations.
Restaurants, fitness studios, retail shops, local events, you name it, Toronto has no doubt been quickly drawn to Piggie and its innovative approach. Now, after sitting down with business owners and influencers to hear their insights, Piggie is launching three new features to make collaborative marketing even more effective.
Creators and owners rejoice! There’s a new Piggie on the block, and it’s all about getting better results, bigger rewards, and increased accessibility.
Here’s a look at Piggie’s newest features.
Paid collaborations with zero risk
Piggie is making influencer marketing more stable for business owners with the new Paid Collaborations feature. Just set a reward amount ($50, $100, etc.) and post a campaign on Piggie. Then, creators will apply with their profiles, previous experience, and audience details.

Piggie
Similar to Indeed, businesses can browse applicants and pick the best match. Pay is only issued when a creator is selected and the content is submitted. If nobody is chosen, there is no cost to owners!
This makes for zero risk, since businesses have full control. And for creators, it allows for consistent access to paid opportunities.
Piggie Club evens the playing field for small creators
With the Piggie Club campaigns, everyday creators (not just influencers) can join the world of content creation. Those with a smaller audience (minimum of 200) on TikTok or Instagram can join Piggie and receive 50 per cent off food, products, or services. This allows regular customers to participate and produce authentic, relatable content.

Piggie
It’s a win-win for businesses and creators, evening the playing field for both sides.
On the creator side, you don’t need a huge following to collab and support local businesses. While owners can get exposure from real locals and attract word-of-mouth without big influencer budgets.
Trackable coupons for measurable results
No longer do business owners have to guess which creators bring in customers through the door. Give yourself an extra boost with Piggie’s new coupon feature, where business owners can issue coupons and track results.
Easily create a coupon and pass it on to the creator, who will share the coupon link to their followers.

Piggie
Businesses will see how many coupons were redeemed, which creator drove the most traffic, and which campaign produced the highest ROI. This gives data transparency and allows for end-to-end tracking from clicks, redemption, and customers.
Join Piggie today
Piggie is currently free for all users, but will be transitioning to a paid service in late April. So, business owners and creators should join the platform now to take advantage of the features while it’s still free.
Whether you’re an influencer, content creator, or small business owner, head over to Piggie now to learn more or sign up.
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