Canadians can soon wear their love for ketchup chips on their sleeve. Doritos is dropping a collection of apparel devoted to the oh-so-addictive all-Canadian delicacy.
Canada’s latest junk food inspired capsule collection has finally arrived.
“Inspired by our nation’s true love for ketchup flavoured chips, Doritos Canada is dropping its first-ever flavour inspired clothing line,” reads a release announcing the streetwear line featuring tees, a varsity jacket, crewneck sweater, snapback cap, and duffle bag.
The all-red ketchup chip collection is an undeniable promotional ploy for the chip-maker, but even still, in a lookbook set in Toronto and shot by Canadian photographer, Jamal Burger, all the pieces look pretty dope.
In true streetwear fashion, exclusive pieces from the drop collection will be made available for purchase every Wednesday at 11 am (EST) starting January 31.