A twitter storm erupted in late May between Jodie Emery and Abi Roach regarding the opening of a new Kensington Market cafe called ‘Jodie’s Joint.’
Heartbreaking news to share. My dream of a “Jodie’s Joint” cafe has been killed by Lisa Campbell & Abi Roach, and their cruelty and intentional lies. My dream was to open my own independent business based on coffee, which I love almost as much as cannabis: https://t.co/hqBPw1uwza
— Jodie Emery (@JodieEmery) May 21, 2018
Emery claimed foul play, blaming Roach for launching a sabotaging campaign that caused Jodie’s Joint partner Sam James to back out.
Earlier this week, Emery posted an announcement to Instagram declaring Jodie’s Joint back in business.
Emery wrote that “Kensington Market’s corner coffeeshop tradition will continue to exist in the heart of this neighbourhood!,” as she will be taking over the famed – now closed – Casa Coffee.
“While I am most well-known for cannabis legalization activism, this cafe is focused on offering my other personal passion: great coffee!” wrote Emery, noting that “this is not a dispensary – we will not be selling cannabis products.”
While Emery might not have the support of the neighbouring Hot Box Lounge and owner Roach, she writes that this new project comes with “the blessing and support” of former Casa Coffee owner Ozzie and his family.
Welcome to “Jodie’s Joint”! 💚 I’m pleased to officially announce the launch of a personal, independent project that will help me begin a new exciting chapter in my life… @JodiesJoint #Toronto #KensingtonMarket #Coffee #Hemp #Cannabis #Culture #Community https://t.co/WYdyycsIlm pic.twitter.com/u9EbHZd5Nd
— Jodie Emery (@JodieEmery) June 4, 2018