Long-time TTC spokesperson to become Toronto’s chief communications officer

Nov 14 2018, 2:49 pm

The TTC’s long-time spokesperson is leaving his post.

The City of Toronto announced that Brad Ross, executive director of corporate communications at the TTC, has been appointed as the new chief communications officer following a comprehensive search.

“The Chief Communications Officer is responsible for communicating the overall strategic direction for the City of Toronto, as well as making sure the public clearly understands Council’s priorities and how to access city programs and services,” said city manager Chris Murray, in a release.

“Brad brings a wealth of experience to lead our professional communications staff in the development of internal and external communications strategies, public education campaigns, digital outreach and more.”

Murray said that Ross will be a great steward of the city’s brand.

Ross has been at his role with the TTC since 2008. Prior to that, he was manager of media relations and issues management at the City of Toronto for eight years.

“While I will miss my colleagues and friends at the TTC, I am thrilled to be returning to City Hall and to work with a team of communications professionals committed to making a difference for the people of Toronto,” Ross said. “No order of government touches our daily lives more than the municipal government; it matters a lot. As a communicator, the opportunity to engage with the city I’ve lived in all my life is very exciting. I can’t wait to get started.”

Ross will officially assume his new role with the city on January 7, 2019. His last day with the TTC is December 14.

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