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Role: Campaign Manager
Department: Hive Labs
Location: Toronto
ABOUT THE ROLE
As a Campaign Manager, Hive Labs, you will own the execution of multi-product campaigns across a range of clients. You will work collaboratively with external clients and our internal Sales, AdOps, and Creative Services departments to deliver on strategic and innovative media campaigns. If media campaigns are an orchestra, you are the conductor making sure everyone knows their cues and delivers exactly the notes promised to the audience.
We are looking for someone who gets excited by what a brand is trying to do and is dedicated to showing that ZoomerMedia can meet those needs. You love the entertainment industry and are a social media user, whether you’re dancing on TikTok, or just watching everyone else do it.
To love and succeed in this role, you are comfortable with change, you don’t know anything but multitasking, and you can (usually) persuade people to stick to deadlines. When a challenge comes up, you keep your cool and determine the best strategy to overcome it. You’re a great communicator with fantastic communication skills, and can talk to various stakeholders in a way that keeps them onside. Lastly, you’re good at keeping track of multiple pieces of information, including the numbers. (We’re a creative industry, but there are still a lot of numbers!)
WHAT YOU'LL DO
- Be a product expert across the ZoomerMedia portfolio of sites and social accounts
- Provide subject-matter expertise to the Sales team as needed regarding products and execution
- Manage overall client experience, balancing professionalism and a sense of urgency with enthusiasm and reassurance to provide unparalleled client service
- Be the main point of client contact for the campaign management process, from campaign confirmation to conclusion
- Facilitate professional client meetings: phone calls, project updates, and review sessions
- Devise achievable and comprehensive workback schedules for booked campaigns
- Have a full understanding of campaign goals, deliverables, timelines, and budgets. Make decisions that keep those elements on track
- Communicate with internal stakeholder groups during each campaign phase to ensure properly managed communication, campaign scope, resource allocation
- Manage day-to-day campaign activities including coordinating photography/videography and article production requests, storyboarding, creative delivery, client/internal communications
- Track campaign progress, reporting on campaign status, major issues/obstacles encountered and making recommendations regarding campaign scope changes
- Deliver timely campaigns that result in satisfied clients and project teams
- Provide post-campaign analysis, including final reports and recommendations for future campaigns, with support from the Campaign Strategist
- Participate in strategic planning and conceptual ideation sessions both internally and externally as required
IDEAL TECHNICAL SKILLS
- Google Suite (Slides, Sheets, Docs)
- Meta for Business
- TikTok Spark Ads
- Comscore and Google Analytics
- Salesforce
- Google Ad Manager
- Familiarity with Wrike, Airtable (or similar project management programs)Mail Chimp
WHAT YOU HAVE
- 2-3 years experience managing a high volume of digital projects in a digital agency, publisher, or media environment
- Strong understanding of branded and sponsored content, social media platforms, paid and organic traffic, and digital analytics (Comscore, Google Ad Manager, Google Analytics, social insights)
- Excellent communication skills with the ability to communicate personably and professionally with clients and coworkers
- Effective time management, multi-tasking, problem-solving, and organizational skills
- Experience with project management tools such as Airtable or Asana
- Ability to work under pressure and within tight deadlines, while having fun and maintaining a good sense of humour, professionalism, and tact
Daily Hive is an organization that values creativity, innovative thinking, inclusivity and diversity. We offer a great opportunity to work alongside passionate and intelligent individuals, and are proud to be an Equal Opportunity Employer.