Channels
× Select City
×
×
×
News

#UBCGrad campaign backfires with cheeky student response

D8d194f40cb13417f79d4d8daee34fdb?s=96&d=mm&r=g
DH Vancouver Staff Jun 02, 2014 8:23 am

A UBC graduation campaign has unintentionally gone viral after a photograph of a #UBCgrad sticker discussing student debt was posted to Reddit.

The campaign, which uses ground stickers with students filling in the blank on what they will remember UBC for, was meant to stimulate nostalgic memories of life as a UBC student over the years.

One student, however, used the stickers to lament the issue of high graduate debt. According to the Canadian Federation of Students, university graduates accumulate an average debt of approximately $27,000. Rising tuition has caused the Canada Student Loans Program to reach its $15-billion threshold well in advance, with 2 million Canadians attaining a total of $20-billion in student loans.

 

Featured Image: Amanda Factor via Twitter | H/T: HuffPostBC

Dh newsletter logo

Get direct access to our top weekly content, contests, and perks.


D8d194f40cb13417f79d4d8daee34fdb?s=96&d=mm&r=g
DH Vancouver Staff
Daily Hive is the evolution of Vancity Buzz, established in Vancouver in 2008. In 2016, the publication rebranded and opened newsrooms in Calgary, Toronto, and Montreal. Send story tips to [email protected]

© 2018 Buzz Connected Media Inc.