The phrase is a play on words of the city’s “The Future Lives Here” slogan and the sale of the shirts is meant to coincide with the Surrey Pride Festival which kicks off at noon on Sunday, July 6 in Holland Park.
Last year, SurreyShirts also sold “The Future Dies Here” parody shirts, playing on the poor reputation of the city with shirts riddled with bullet holes and the buildings in the city’s logo transformed into a handgun. The company was eventually served with a cease-and-desist letter for infringing on the city’s trademark.
The new shirts add a bit of rainbow flair to the original green and silver Surrey logo in response to the city continuing to deny requests to fly the LGBT pride flag during this year’s annual Pride Week, which began June 28.
The city has cited “federal flag protocol” as the reason, saying the rules prohibit the adding of a fourth flag to their current roster of three: national, province and city.
However, there are some who find themselves agreeing with the city’s staunch commitment to keeping the flags at city hall limited to the officially designated flags, as there is no necessity for other causes or advocacy occasions to fly a specific flag.
Featured Image: SurreyShirts.com