The occasional shopping splurge can be a lot of fun, but wouldn’t it be nice if those of-the-moment splurges did more than just deck out our closets?
Thanks to local charity, the Obakki Foundation, we can feel good about our sartorial splurges. Spearheaded by Founder & Creative Director, Treana Peake, Obakki uses fashion as its creative means for helping those in need, and propelling life-saving projects in South Sudan forward. The Obakki Foundation, which is the philanthropic arm of the Obakki designs fashion brand has provided over 400 water wells and brought clean water to more than 500,000 people over the last three years.
Obakki’s fashion collections are inspired by their philanthropy work, therefore, they are able to offer meaningful and versatile pieces that connect people to stories that really resonate. Obakki Designs absorbs any administrative costs, so that all public donations and 100 per cent net profits generated from Obakki product sales go directly to the foundation’s humanitarian projects.
Luckily, you don’t need to be a big spender to support this amazing cause. By purchasing a Signature Red Scarf, you can give a little to change a lot. As we head into the cold weather months, you are going to want to layer up, so get your hands on one. One hundred per cent of proceeds go toward drilling water wells in South Sudan and for only $29 you can bundle up in a beautiful piece of accessible and humanitarian luxury all winter long. For every 500 scarves sold, Obakki is able to give an entire village in South Sudan clean water. Now, THAT is fashion we can all invest in.
And if you do purchase a scarf, be sure to wear it, post it and tag it: #goodlove #create4change.
*head to toe: Obakki Foundation scarf, H&M coat, Old Navy jeans, J.Crew heels,bag c/o Phillip Lim for Target, earrings & ring c/o Brooklyn Designs
Images: To Vogue or Bust