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Most-loved brands in B.C. revealed

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DH Vancouver Staff Jan 30, 2015 10:58 am

An exclusive poll by BC Business and Ipsos Reid has determined the top brands in B.C. according to consumers.

The poll surveyed 1,349 British Columbians on the brands they identify with, trust and respect, among a number of questions. All brands included in the questionnaire were consumer-facing brands either from companies headquartered in the province of from those that do the mass of their business here. The most-loved companies represent a range of industries including hospitality, retail and media.

B.C. Business concluded that the addition of Vancouver International Airport at number five on the list was the most unexpected result.

Top 20 Brands in B.C.

1. Save on Foods
2. London Drugs
3. BCAA
4. Purdy’s Chocolates
5. Vancouver International Airport
6. BC Hydro
7. White Spot
8. Future Shop
9. SunRype
10. Telus
11. Vancouver Canucks
12. A&W
13. The Fair at the PNE
14. Chevron
15. Pacific Blue Cross
16. Best Buy
17. Thrifty Foods
18. Boston Pizza
19. The Vancouver Sun
20. ICBC

A BC Business infographic also narrowed down the top brands by response categories, offering an insight into how people connect with each brand.

“Brand I Identify With”:

1. Save on Foods
2. London Drugs
3. BCAA
4. Vancouver International Airport
5. White Spot

“Brand I Trust”:

1. London Drugs
2. Save on Foods
3. BCAA
4. Purdy’s
5. White Spot

“Brand is Unique”:

1. Mountain Equipment Co-Op
2. Lululemon
3. Rocky Mountaineer
4. Vancouver Whitecaps FC
5. Granville Island Brewing

“Brand is Innovative”:

1. Electronic Arts
2. Lululemon
3. Vancouver International Airport
4. Mountain Equipment Co-Op
5. Vancity

“Brand I See Everywhere”:

1. Save on Foods
2. A&W
3. Chevron
4. Telus
5. Vancouver Canucks

“Brand is Socially Responsible”:

1. Mountain Equipment Co-Op
2. Vancity
3. Vancouver Canucks
4. BCAA
5. Save on Foods

“Brand Makes a Positive Contribution to B.C.”:

1. Vancouver International Airport
2. Vancouver Canucks
3. Vancouver Whitecaps FC
4. Save on Foods
5. Vancity

“Brand I Am Likely to Interact With”:

1. London Drugs
2. Save on Foods
3. Vancouver International Airport
4. White Spot
5. BC Hydro

“Brand Has Consistently High Quality”:

1. Purdy’s
2. Save on Foods
3. London Drugs
4. Vancouver International Airport
5. Mountain Equipment Co-Op

“Brand I’d Be Proud to Have People I Know I Use/Visit/Buy”:

1. London Drugs
2. Purdy’s
3. Vancouver International Airprot
4. Save on Foods
5. BCAA

“I’ve Had a Positive Personal Experience with This Brand”:

1. London Drugs
2. Save on Foods
3. Vancouver International Airport
4. White Spot
5. Purdy’s

“I’ve Had a Negative Personal Experience with This Brand”:

1. ICBC
2. Telus
3. Translink
4. BC Ferries
5. Future Shop

“I’ve Heard Positive Buzz about This Brand”:

1. Vancouver Canucks
2. Mountain Equipment Co-Op3. Vancouver Whitecaps FC
4. Whistler Blackcomb
5. Vancouver International Airport

“I’ve Heard Negative Buzz about This Brand”:

1. ICBC
2. Translink
3. Lululemon
4. BC Ferries
5. Money Mart

Featured Image: Save on Foods

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D8d194f40cb13417f79d4d8daee34fdb?s=96&d=mm&r=g
DH Vancouver Staff
Daily Hive is the evolution of Vancity Buzz, established in Vancouver in 2008. In 2016, the publication rebranded and opened newsrooms in Calgary, Toronto, and Montreal. Send story tips to [email protected]

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