The Downtown Vancouver Business Improvement Association is celebrating its 25th anniversary!
Since its inception in 1990, the DVBIA has helped bring major change to fruition – such as successfully advocating for the 2010 Winter Olympic Games and leading the revitalization of Granville Street.
As a resource to policy makers, business, media, residents and visitors, the DVBIA has also taken a leadership role in addressing crime prevention, cleanliness, beautification and sustainability – with the singular goal of providing an enriched urban experience that cannot be matched.
Approximately 75,000 people live in the downtown core, and nearly 9 million people visit the city annually. Throughout its 25 years, the DVBIA has tracked public opinion in key areas: overall perception of downtown, safety and transportation. Topline results reveal that people’sattitudes towards downtown are improving, automobile use is on the decline, and people feel safer downtown:
19 per cent increase in thepositive overall perception of downtown since 2008
15 per cent increase in those who feel safe downtown since 1997
17 per cent decrease in private automobile use to get downtown since 1991
To commemorate a quarter-century of advocacy, the DVBIA has generated 25 years of milestones – such as the Canada Line completion and first annualRogers Santa Claus Parade – that reflect the evolution of Vancouver. Milestone highlights are included below.
The DVBIA is also producing 12 multi-media stories over 12 months. February’s video release marks the fifth anniversary of the 2010 Winter Olympic Games, when the highly popular Robson Square zip line and spontaneous hockey games helped Vancouver shed its ‘no fun city’ moniker.
25 YEARS OF DVBIA MILESTONES
Here is just a selection of events and initiatives the DVBIA has spearheaded and supported since its inception in 1990:
1990 – DVBIA is created by Vancouver City Council
1991 – 10,000 people visit Santa’s Magic Forest, a two-week showcase at the VAG
1992 – Inside Vancouver: The Definitive Downtown Sourcebook is published
1993 – Downtown Ambassador Program is founded
1994 – StreetFare performance festival is launched with Street Access Entertainment Society
1995 – Vancouver Economic Development Commission is formed
1996 – Facts on Demand provides information to investors and entrepreneurs around the world
1997 – Downtown Clean Team employs street youth through graffiti and litter removal
1998 – DVBIA expands to include nearly 8,000 businesses in a 90-square-block area
1999 – Vancouver City Council approves a new 10-year mandate
2000 – DVBIA wins International Downtown Association award
2001 – DVBIA helps end an extended transit strike
2002 – DVBIA spearheads the Granville Street Redesign Study
2003 – 2010 Winter Olympic Games awarded to Vancouver and Whistler
2004 – First St. Patrick’s Day Parade and Rogers Santa Claus Parade
2005 – Canada Line Construction begins
2006 – Vancouver Fair Tax Coalition is formed
2007 – City allocates $21 million for Granville Street re-design
2008 – Downtown Ambassador program expands to 24 hours/day
2009 – Canada Line opens ahead of schedule
2010 – Downtown plays ‘centre ice’ to 2010 Winter Olympic Games
2011 – DVBIA launches VanLover campaign following Stanley Cup finals riot
2012 – TD Canada Trust Vancouver International Jazz Festival moves downtown
2013 – Nordstrom’s development begins
2014 – DVBIA backs Mayors’ Council’s 30-year regional transportation plan
2015 – DVBIA celebrates 25th anniversary… the possibilities are endless!