Let’s be frank. Men need advice a lot of the time. Luckily, local lingerie boutique owner Diane Thomson has plenty of it to dish this season as holiday gift giving starts to creep up on everyone’s radar. For over 30 years, Diane has seen men hopelessly shop at her boutique Dianes Lingerie and witnessed every lingerie-buying faux pas you could think of: using their hands to demonstrate cup size, picking lingerie two sizes too small, and opting for items that please men rather than women – these are just some of them. Fortunately, Diane and her team are here to help guide the perfect gift this Christmas – with in-store advice, a purpose-built video for men, and a hotline to boot.
In an effort to help men get it right this holiday season, Dianes Lingerie has produced an “Advice for Men” video which is a humorous look at the common mistakes and faux pas men make when shopping for lingerie and how to avoid them.
Men: do yourself a favour and hit play below.
If a video isn’t enough, Dianes has also set up an “Advice for Men” hotline – 1-877-458-BRAS (2727). For the month of December, men who have questions or need some free advice will have the opportunity to call toll free and speak to a Dianes lingerie expert. The hotline will provide men details on everything they need to know or to take with them when shopping for the perfect lingerie gift. 1-877-458-BRAS (2727) will be free of charge, staffed during regular business hours 7 days a week and will be active from December 3rd until December 24th.
Dianes Lingerie has an array of new items in store that are perfect for holiday gifts. Black lingerie is a timeless classic that never goes out of style and you can’t go wrong with luxury brands such as Marlies Dekkers or La Perla. Navy blue and dark purple are also very popular colour trends this winter along with fun patterns such as leopard print. Sleepwear is a great gift and a perfect idea for mom or other family members. PJ Salvage sleepwear is stylish, modern and wonderfully comfortable; available in a multitude of fun prints in both flannel and polar plush fabric.