The second Starbucks Express store officially opened its doors in Montreal’s Central Station today.
The 400-square-foot Starbucks Express store will offer a faster experience for customers at the second-busiest station in Canada, one that welcomes over 30 million people every year.
While most Starbucks locations are meant to be sit-down coffee shops, the Express store is “an ‘espresso shot’ version of the store experience Starbucks is known for,” said Chris Tarrant, vice president of store development of Starbucks Canada, in a release.
“Everything about the store design comes together to provide customers with the most streamlined experience in order serve high-quality Starbucks products with speed.”
When customers enter the store, they are greeted by a Starbucks employee takes the orders via tablet, which is electronically sent to the barista.
The menu options are specifically tailored to Quebecois customers; with a focus on high-quality brewed coffee, signature espresso beverages and a selection of popular food items, including breakfast sandwiches. The store, like all Starbucks stores, includes a unique design that caters to Montreal’s Central Station’s historical attributes.
“The open layout creates a walk-through experience that ensures Starbucks customers are receiving an excellent experience from our partners,” said Tarrant. “They can travel through the space quickly and efficiently to continue on their day without having to worry about catching their train.”
Montreal’s Central Station Express Store is the second in Canada and the seventh in the world with four others in North America: Toronto Union Station, Chicago’s Union Station, New York’s Wall Street and the Empire State Building.